This week: Don't let sales hesitation wreak havoc

[<hadley@softwareceo.com>]

This week at SoftwareCEO.com, sales veteran Colleen Francis argues that
prospect hesitation over your software is a good thing, and certainly not
cause for panic. Read "From Where We Sit" at:  http://www.softwareceo.com
to get her 16 tips to improve objection-handling and turn hesitation to
your advantage.

I'm going to make today's e-mail mercifully brief, because I'm embarrassed
about the message I forwarded to you yesterday: Due to scripting errors
and broken links, it was an aggravating waste of time -- yours and mine. I
apologize.

Still, I do want to point out that the *intended* message from the
sponsors of Software Business 2002 was worthwhile. It's shaping up to be a
great conference, and there are steep discounts for early registration.
You can read all about it here:
http://www.softwarebusinessonline.com/sb-convention02.htm.

The other thing I tried to explain in yesterday's botched e-mail is that
SoftwareCEO Site Members can save an additional 10% on the Software
Business 2002 conference, regardless of when you sign up -- and your
membership at SoftwareCEO is still just $95. You can sign up here:
https://www.softwareceo.com/user_area/cool_stuff.php.

That's it for this week -- and again, I'm sorry for yesterday's annoying
e-mail.


Best regards,
Bruce Hadley
Founder, SoftwareCEO
mailto:hadley@softwareceo.com
Tel: (503) 842-7208
Fax: (503) 212-0256


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